02−04 November 2021

IEC, 15, Brovarsky Prospect
Kyiv, Ukraine

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28 May 2021

Interesting facts from the Ukrainian Marketing Forum



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Keep interesting facts from the report of Anton Zhorin, Marketing Director of METRO Cash & Carry, at the Ukrainian Marketing Forum, where they discussed the situation in the restaurant business, which suffered the most from quarantine restrictions related to COVID-19 and talked about how METRO supported its HoReCa -clients.

- 20% of METRO customers are HoReCa segment;

- DISH.METRO - free platform for HoReCa-clients METRO;

- Metro during the crisis chose a strategy to invite people to restaurants - so they supported the HoReCa segment;

- Increase sales by 150% over the Internet during restrictive measures.

 
 
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